Well, since you asked ...
All right, Pillsbury. I love your email newsletters. LOVE them! I'm sure I contribute to the positive push on your open-rate and click-through numbers. I actually forward your emails to family and friends from time to time. I try out recipes you recommend -- purchasing the suggested Pillsbury products. Let's face it: I'm a very valuable individual to you and am a prime example of the kind of person you're looking to reach with your email campaign.
But here's the thing. I recently clicked through to give (solicited) feedback on something and was SHOT DOWN. Rejected. You asked me a few questions and then, in so many words, said, "Nheh. Thanks, but no thanks." You were looking for a different demographic for this particular survey. Seriously?! I just took the time to read your email, click a link to give feedback, answer a couple random questions about myself ... and then all I get is a dull, lifeless page telling me nevermind?! How hard would it have been to let me at least do the fun part of the feedback and then just exclude my responses from the results? I would have never been the wiser. And I wouldn't have felt shunned. Boo to you. See if I ever click through to give you feedback again.